What is better creative intelligence worth to you?

Enter your monthly ad numbers. See what a 10–20% improvement in creative performance could mean in pounds.

Total spend across Meta, TikTok, etc.
Link click-through rate in your ad manager
Average purchase value
% of clicks that buy
Our skincare example: +18% from re-recording 6 seconds. Conservative = fixing 1–2 misalignments.
Your numbers
£0
Extra monthly revenue
0
Extra clicks per month
0
Extra sales per month

Assumptions: CTR improvement applies proportionally to clicks. Conversion rate and AOV held constant. CPM held constant (improving CTR improves Quality Score, which can also reduce CPM — this calculator is conservative and ignores that upside).

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