Find the exact moment your ad loses the sale,
before you spend
Upload your video. AdZhi reads the raw file — hook, voice delivery, structure, CTA energy — and tells you exactly what to re-record before you spend a penny on media.
with sound off
underperforming ads. Top ads hit 85+.
every ad — before you spend
timestamped action brief
We'd been running this creative for three weeks. AdZhi flagged the CTA at 68% energy — something none of us heard in the review. Re-recorded six seconds. Held audience, held spend. CTR up 18% on the next flight.
Upload it. Get a brief.
In three minutes.
Paste a YouTube URL or upload a video file. AdZhi runs 11 analysis stages across audio, language, and visuals — then tells you exactly what to fix.
Upload or connect
Paste a YouTube URL, upload an MP4, or connect your Meta or TikTok ad account to pull your full library directly.
No platform data neededDeep diagnosis — automatically
AdZhi runs 11 analysis stages across audio, language, and video: voice delivery, hook retention, emotional arc, CTA energy, silent-viewer score, and more. Every finding is timestamped to the second.
~3 minutesPrecise re-recording direction
Not "improve your CTA". "Re-record from 00:24. CTA delivered at 68% energy. Stand up. Mean it. Target 85+ momentum."
Timestamped fixesNot a score. A brief you can act on today.
AdZhi's report is a ranked action list — not a dashboard. The biggest lever tells you exactly what to re-record, why, and at what timestamp.
Explore a full sample report →Good · Grade B
One critical finding. Re-record the CTA and this ad is an A-grade creative.
Why creative quality is now the only lever you can control
Targeting is dead
iOS privacy and signal loss made audience precision unreliable. The creative is now the primary lever — and most brands can't measure it.
AI ads are everywhere
AI-generated scripts and visuals are cheap. The differentiator is no longer what's in the ad — it's how it's delivered. Voice and acoustic credibility can't be faked.
Analysis that once took a lab takes 90 seconds
Audio and video intelligence that used to require specialist researchers now runs automatically on any file you upload. The window to build a data advantage is open — briefly.
"We cut revision cycles from 4 rounds to 2 by briefing against the acoustic scores. The CTA energy flag caught a dead-air problem our team had stopped noticing."
"Hook score below 6 is now our internal bar before any ad goes to paid. It's become a non-negotiable part of the production checklist."
"I use the benchmark percentile to justify budgets internally. When our ad hits the 80th percentile for hook strength, it's much easier to push for spend."
Quotes are illustrative of typical user outcomes. AdZhi is used by performance teams across DTC, agency, and streaming verticals.
What AdZhi reads that
your platform never will
Every metric comes from the raw audio and video file — not your ad account, not post-spend data.
Voice quality score
Acoustic credibility of the delivery. Pitch stability, harmonic richness, warmth, disfluency — scored 0–100 from the raw waveform.
Voice IQ™CTA energy
Does the ad build toward the ask — or fade before it? Energy at the exact moment of the call to action, timestamped.
CTA Momentum™Hook retention
How fast opening energy drops after the first 3 seconds. Slow decay predicts longer thumb-stop and higher hold rate.
Hook Decay Rate™Persuasion DNA
Find ads in your library that are built like your winners — same delivery pattern, same emotional arc. AdZhi maps 20 dimensions of persuasion structure so you can replicate what works.
NovelSilent viewer score
How well your ad works with sound off. 85% of social video is watched silent. Most ads fail this test.
NovelVoice-script misalignment
7 types detected with timestamps. Your script says urgent. Your voice says tired. We find where.
NovelFatigue velocity
How fast this ad will tire in campaign. Measured before you spend, using acoustic entropy and persuasion decay.
Pre-spendMissed opportunities
What's not there but should be. Social proof after a strong hook. A curiosity loop. A specific claim. We flag the gaps.
ProprietaryVisual intelligence
Scene cuts, edit style, face presence, eye contact, motion energy, caption density — extracted frame by frame from the video.
VisionClaude vision
AI semantic analysis of key frames. Hook visual quality, product visibility, CTA strength, emotional tone — what pixels alone can't tell you.
AIMusic & sound design
BPM, key, mood, voice-music balance in dB, ducking detection, spectral clash risk, CTA music swell. The production layer most teams never audit.
AudioEmotional trajectory
Sentiment arc mapped across the full ad. Does the emotion rise into the CTA or die out before it lands?
NovelBenchmark percentile
Where your ad ranks vs vertical peers. Not just a score — "top 18% for hook strength among DTC skincare ads" is a real answer.
Comparative8 proprietary delivery signals · Results in ~90 seconds · Works on any MP4, MOV, or audio file · No ad account needed
The only tool that diagnoses
before you spend
Every competitor needs your ad account and your spend data. AdZhi works from the raw file — no platform access, no history required.
From the blog
Why Your CTA Energy Matters More Than Your Hook Copy
The moment of the ask is where most ads quietly fail: acoustically, not creatively. Here's what the data shows.
Read article →What the Delivery Pattern of a Winning DTC Ad Actually Looks Like
High-performing ads don't just sound good. They sound a specific way. Here's what the voice and energy pattern of a winner looks like.
Read article →Voice-Script Misalignment: The Silent CTR Killer
Your script says urgent. Your voice says tired. Viewers feel the gap even when they don't hear it.
Read article →How to Brief a Creator for Acoustic Performance
The template that tells creators not just what to say, but how to sound when they say it.
Read article →Your next ad should
sound like it converts.
Your first ad analysed free. No card required. Results in under three minutes.