Pre-spend creative intelligence

AdZhi reads the cause behind your ad’s performance.

AdZhi reads the hook, voice delivery, CTA energy and persuasion structure straight from the raw file. It names what's costing you conversions and exactly what to fix — a timestamped brief in under a minute.

Creative brief · ready to sendskincare-ugc-v3.mp4 · AdZhi 74 · B

Keep the confession hook and the relatable problem beat. Rebuild the final 8 seconds: add one proof point, then a confident, high-energy CTA.

Keep
  • The confession hook
  • Specific problem detail (£80 serums)
  • Warm, credible vocal tone
Fix
  • Apologetic CTA — make it direct
  • Flat pitch on the benefit claim
  • No social proof before the ask

CTA direction Re-record standing, higher energy: “Tap the link and start tonight.”

Step 1 · from the raw file

See what’s driving your results, straight from the creative.

AdZhi starts with the raw audio waveform, measuring pitch, energy and delivery quality at the signal level — the drivers behind your CTR and ROAS — so you know exactly what to fix before you run it.

  • Pitch: expressiveness, monotony, emphasis
  • Energy: where it peaks and drops, CTA momentum
  • Voice credibility: trust, clarity, warmth
  • Disfluency: fillers flagged by exact timestamp
  • Audio environment: noise, music bed, clarity
  • Rhythm: pacing, pauses, cadence
From the raw file
  • Voice IQ81 strong delivery
  • Energy arc74 drops 32% at the CTA
  • Disfluency3 2 fillers near the CTA
Step 2 · under a minute

Every persuasion act scored. Every gap named.

AdZhi maps the entire script to named persuasion acts (Hook, Problem, Solution, Social Proof, CTA), scores each one, and identifies exactly what’s missing and what the absence costs you.

  • Acts scored individually: Hook, Problem, Solution, Proof, CTA
  • Structure classified 0-10: AIDA, PAS, Hook-Story-CTA
  • Missing elements flagged explicitly
  • Acoustic signals feed the verdict
  • Timestamped to the exact moment

Each act scored 0-100 against the benchmark ring. The CTA is where this ad leaks.

Step 3 · immediately

A brief your creator can act on today.

Three rewrite variants with specific delivery direction, then a ready-to-send creative brief. Not “improve your CTA”: “re-record from 0:24 with 20% more energy and a direct imperative verb.”

  • Rewrites informed by every acoustic signal
  • Delivery notes target the specific problems found
  • Brief: one-liner, keep/fix, hook + CTA direction
  • Word count calibrated to the original pacing
  • PDF export: hand to a creator or client
TestStrong enough to put live and measure.
  1. 1Re-record the CTA from 0:24, 20% more energy, a direct imperative verb.
  2. 2Cut 1.5s of dead air at 0:11, just before the proof beat.
Why trust it

9 analysis dimensions, measured directly from the file.

Every analysis runs automatically across acoustic, visual, linguistic and structural layers. Upload a file, get a timestamped brief in under a minute.

  1. 01

    Voice delivery

    Pitch, energy arc, credibility, filler rate, rhythm.

  2. 02

    Music & sound design

    BPM, key, mood, voice-music balance, ducking, clash.

  3. 03

    Visual intelligence

    Scene cuts, faces, captions, motion, quality.

  4. 04

    Frame semantics

    Semantic analysis of key frames: hook, product, CTA.

  5. 05

    Eight proprietary signals

    Persuasion Half-Life, Trust Index, CTA Momentum, Hook Decay Rate, Emotional Compression, Attention Stability, Cognitive Load Score, Creative Entropy.

  6. 06

    Script & language

    CTA detection, urgency, proof, sentiment arc, load.

  7. 07

    Persuasion structure

    Act-by-act scoring, structure type, missing elements.

  8. 08

    Persuasion DNA

    A 20-trait acoustic profile that finds the past winners your new creative most resembles.

  9. 09

    Intelligence & output

    Benchmark percentile, outcome loop, rewrites, brief.

Integrations

Connects to where your ads run

Connect an account and the loop closes: AdZhi pulls your real outcomes back in, scores each forecast against them, and tunes itself to your account.

Meta Ads

Pull your full creative library with spend, ROAS and CTR. Queue underperformers in one click.

TikTok for Business

Connect and pull your library with performance data. Spot which hooks lose the scroll.

YouTube URLs

Paste any URL: your ads, competitor ads, research. No download. Analysis starts immediately.

Performance correlation

Import a CSV of ROAS/CTR/spend. AdZhi matches each row to an analysis.

Webhooks

Signed POST fires when a job completes. Wire into Slack, Zapier, your CMS.

PDF + CSV export

Full analysis as PDF for a creator or client. History as CSV.

The decision layer

From the read to the next decision

Connect an account and AdZhi doesn’t stop at a score. It turns every read and every real result into the next move, and you choose how much of that call to hand over.

The agent decides and notifies; it never moves your spend on its own. Live execution against your ad account is a credentialed rollout, off by default.

  1. 01

    One ranked queue

    Every analysed ad becomes a decision, scale, fix or retire, ranked by impact, each with its trigger, the evidence and the expected lift.

  2. 02

    You decide, or the agent does

    Keep the call, or delegate any ad, ad set or campaign. On a delegated scope the agent makes the decision and emails you what it chose and why.

  3. 03

    A verdict on every live ad

    Scale, fix or scrap: the creative signals read beside the live numbers, so you know which running ads to back, which to re-cut and which to kill.

  4. 04

    A costed budget plan

    A draft allocation across your top creatives, ranked by realised ROAS — a plan you sign off before anything runs.

  5. 05

    It earns trust on your numbers

    See how the forecasts actually score against your real outcomes: out-of-sample, per metric, beside the naive baseline. The record is the proof.

Analyse your first ad free. No card, no ad account.

Upload a video, paste a script or a YouTube URL, or connect Meta, TikTok or YouTube and pull your full library.